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01-14-19 WAF Min WESTLAKE ACADEMY FOUNDATION Board Meeting January 14,2019 Board Members in Attendance: Debbie Kraska,Wendy Greenwood, Sean Shope, Christine Ross,Abu Sieg,Deanna Titzler,Karen Stoltenberg,Leah Rennhack and Laura Luckett Others in Attendance: Mechelle Bryson, Shelly Myers and Julie Kelly L D. Kraska called the meeting to order at 8:34AM. 11. Motion to approve minutes of December 17,2018 meeting by K. Stoltenberg, second by A. Sieg. It was noted that statement regarding meeting venue needed to be updated to Town Hall of the Town of Westlake. Motion carried. III. Financial Report • S. Shope reviewed Financial Reports with Board with emphasis on Administrative and External Grants to the Academy. Current assets total $2,156,055. It was noted that the External Grants line includes a$125,000 gift that is currently pending Foundation Board designation; as such, it would not automatically be part of the year-end grant amount payable to the Academy. • Total Foundation revenues for FY 18/19 to date total $1,194,353,which is on track for reaching budgeted year-end goal of$1,493,000. • D. Titzler moved to approve Financials, second by K. Stoltenberg. Motion carried and Financials approved. IV. Marketing Committee • W. Greenwood passed the December postcard that was recently mailed and discussed the year-end social media campaign, "The 12 Days of Thanks." • Next major activity for Marketing is Gallery Night with plans for the committee to meet this week. S. Myers has sent a Gallery Night promotional ad to the Simply Westlake magazine. • Also discussed possibility of using pairs of socks for new marketing promotional or as Blacksmith donor gift for next year. Socks could have WA logo or messaging on the soles. V. Grants Review • L. Rennhack introduced M.Bryson who presented grant request for Lucy Calkins Reading Conference professional development. Motion to approve fully funding request up to $2,325.00 by A. Sieg, second by W. Greenwood. Motion carried. VI. Development Committee • Blacksmith Annual Fund o A. Sieg reported that BAF currently has received over$1.056M in gifts and pledges with participation rates of 79%of all families and 79%new parents. Ongoing efforts to contact and solicit non-donor families. • Gallery Night,March 2"d o C. Ross informed the board that dates have been scheduled in the coming weeks for volunteers to solicit businesses for auction donations, and that new live auction items are needed. o Committee is awaiting Fund an Item approval from the WA Board of Trustees. o D. Titzler is working on videos, including"Wear This,Not This!" o S. Myers reported that WA teacher experiences and some Academy-specific items will be online only this year to allow all families the opportunity to bid. Classroom art will begin online,but will continue at Gallery Night via paper bid sheets. Board members were encouraged to solicit and return sponsor forms by month-end to be included on invitation printing. o The"birthday"theme and sponsor/donor links will be posted on social media. VII. President's Report • D. Kraska asked Board for assistance in soliciting Gallery Night sponsorships from new families and corporate contacts and to attend volunteer meetings as able to assist with event planning. VIII. Executive Director's Report • S. Myers wished Board a Happy New Year and thanked them for their ongoing service. Other Business None K. Stoltenberg moved to adjourn the Board meeting, second by C. Ross. Motion carried. Meeting adjourned at 9:28 AM. Next Meeting: Monday,February 11,2019 at 8:30 AM, Town Hall of the Town of Westlake